2017年4月22日雅思考试大作文真题范文：广告影响
- 2017年04月24日14:30 来源：小站整理
- 参与（2） 阅读（9687）
Some people think advertising may have positive economic effects. Others think it has social effects because individuals are not satisfied with who they are and what they have. Discuss both views and give your opinion.
广告对经济有积极影响还是对社会有消极影响?讨论并给出你的观点
参考范文：
Long gone are the days when the sale of a product was mainly determined by the demand of consumers. Advertisements have come to exert an increasingly important role in stimulating the sale. Some cannot help wonder whether advertisements benefit both the economy of a society and individuals on whole.
Some hold the view that an advertisement is in itelf evil. The desire of manufacturers to maximize profits has made them indifferent to the interests of both the public and individuals. The promotion by these manufacturers is one of the ways to cheat people of their pocket money. However, all of these are the common prejudices that some people harbor against promotions. As a matter of fact they are unsatisfied either because they have too much expectation for a product or because their purchases are based on impulses rather than reason. Thus, the efforts of manufacturers to promote their products are not to blame. On the contrary,allowing us to know how a product can render our life convenient, advertisements benefit us by making our demands fully met.
Manufactures also are fully justifie publicizing their products. Related laws ensure that there will not be any so-called exaggeration and that any attempt by a company to deceive will be severely punished. Highly competitive and mature global market means any company cannot survive if it fails to attach due importance to promotion. The market department of a company is as important as other departments. Thus, how can we suppose the economy to prosper if there is no advertisement? Media thrive on advertising costs that manufacturers pay. Manufacturers, whose sale rely heavily on advertisement, pay taxes that are an indispensable part Of the government revenue.
In conclusion, the statement that advertisements have negative social influence does not stand close scrutiny. They benefit the society and individuals on the whole. Related laws means ensure that there is no act of deception in any advertisement and highly competitive market necessitates promotion.
(327 words)
